簡介：廈門大學(xué)碩士學(xué)位論文我國發(fā)展低成本航空公司的可行性分析姓名馮雁凌申請學(xué)位級別碩士專業(yè)工商管理指導(dǎo)教師李常青200505011ABSTRACTSINCETHELATEOFLASTCENTURY,THEBUSINESSMODELOFLOWCOSTAIRLINEREPRESENTEDBYSOUTHWESTAIRLINESSPREADALLOVERTHEWORLD,INFLUENCESANDCHANGESTHEFRAMEWORKANDDEVELOPMENTOFTHEWORLDAVIATIONINDUSTRYALONGWITHTHEREFORMOFCHINESECIVILAVIATION,THEDOMESTICAIRSERVICESWEREDEREGULATEDGRADUALLYSOMEOFLOWCOSTAIRLINESARECOMINGINTOBEINGTHEFIRSTCHAPTEROFTHEPAPERDESCRIBESTHECHARACTERISTICOFLOWCOSTAIRLINEMODEL,ANDALSODISCLOSESTHERADICALREASONFORTHESUCCESSOFTHISMODELBASEDONTHECOMPARISONBETWEENCHINESEAIRLINESANDWESTERNAIRLINES,THESECONDCHAPTEROFTHEPAPERANSWERSTHEQUESTIONWHYCHINESEAIRLINES’OPERATINGCOSTISALWAYSHIGHERTHANTHEWESTERNINTHETHIRDPARTOFTHEPAPER,THESTUDYFOCUSESONTHEITEMSOFLOWCOSTAIRLINEMODEL,ANALYZINGTHEPOSSIBILITYOFWHICHBEINGIMPLEMENTEDINCHINA,GETSTHECONCLUSIONTHATLOWCOSTAIRLINEMODELISFEASIBLETOCHINESEAIRLINESFORTHEREASONTHATITISACCORDINGTOTHEDEVELOPMENTOFCHINESECIVILAVIATIONINDUSTRYINTHEFINALPARTOFTHEPAPER,SOMESUGGESTIONSTODEVELOPINGCHINESELOWCOSTAIRLINEAREADDRESSEDKEYWORDSKEYWORDSCIVILAVIATIONINDUSTRYLOWCOSTAIRLINEBUSINESSMODEL

簡介：Y86325Q對外經(jīng)濟貿(mào)易大學(xué)碩士學(xué)位論文論文題目戰(zhàn)略聯(lián)盟對航空業(yè)的效應(yīng)分析主題詞航空業(yè)戰(zhàn)略聯(lián)盟效應(yīng)國別專業(yè)研究方向研究生姓名學(xué)號導(dǎo)師姓名寫作時間韓國2004級企業(yè)管理專業(yè)國際企業(yè)管理林東完W2004551006范黎波教授2005】O一20062是提高經(jīng)濟上的表現(xiàn)力，增加了市場份額以及更輕易地進(jìn)入新的市場。消費者感覺到從一些特殊服務(wù)中獲利，如登機便利，出境，飛機常客獎勵計劃。此文的分析研究對已聯(lián)盟的航空公司的市場經(jīng)理進(jìn)行深入調(diào)查。爭取更廣泛的合作伙伴被認(rèn)為是聯(lián)盟成功和形成廣大地域影響力的關(guān)鍵因素，同時一些長期的目標(biāo)也被認(rèn)為是比完美的合作更有意義的特征?？偠灾M(jìn)入戰(zhàn)略聯(lián)盟很町能取得競爭優(yōu)勢。主題詞航空業(yè)；戰(zhàn)略聯(lián)盟；效應(yīng)

簡介：西南財經(jīng)大學(xué)碩士學(xué)位論文中國國際航空公司營運狀況分析與對策研究6Σ管理理念及其應(yīng)用姓名辛杭申請學(xué)位級別碩士專業(yè)高級管理人員工商管理指導(dǎo)教師趙德武20060501程、一種理念、一套工具、一種文化，一種高層管理者對取得優(yōu)秀業(yè)績的承諾。所有實施6O管理的企業(yè)，都獲得巨大的收益。6O管理的實施，是中國企業(yè)長足發(fā)展的必由之道，也是國航真正成為航空界國字第一號的必由之道。關(guān)鍵詞機遇營運狀況量化分析差距管理理念60

簡介：華中科技大學(xué)碩士學(xué)位論文航天通達(dá)電器營銷管理體系研究姓名郭偉申請學(xué)位級別碩士專業(yè)水利工程指導(dǎo)教師李朝暉20060501華中科技大學(xué)碩士學(xué)位論文ABSTRACLF堪L刪畦NGCH塋NATSACCESSIONTO氌E、，TO醐畦THEW濺L畦ECONOMICPAT董E搬馥馘GES，AGROWINGNUMBER0FFORCIGNFILNDEDACCESSTOCBINA．INTHEFACEOFCOMPLEXINTEMALANDEXLE臻蠢掰A蟲ETE狂VI∞N黼E玨}，CHI玨蠢SE藏TE犟蛙SES鑫FE蠢C遮GUBP瓣EEDEBL嬲氌轉(zhuǎn)鑫耋S，鞠DMARKCTINGMANAGEMENTSHONCOMINGSHASBECOMEAMAJORCONSTRAININGFACTORFORTHEDEVELO瓣E球OF涵MES董{C秘￡EFP瘵潛S，拍ISTLLESIS，TAKING110NGDAELECTRICAICOMPANYASAEXAMPLE，SUⅡOUNDINGTHECONTENTANDPROCESSOFMAFKETI秣MA玎A薩MEN|，TA話NGS鋤TEGICMARKETINGCONCEPTASA弘I拈，ANDEILVIRONMENTANALYSISASASTARLINGPOINT，DEEPLYRCSEARCHEDMARKETINGMANAGCMENTASAWORKEROFTON酣AEIECTRICAL如MPANY，THEAUTHOR，BASED0NDE印LYINVESTIGATINGAND托SEA砒遮G，A娃ALYZEDMARKE確壤MANAGEMENTSYSTEM，8NDFACL鞋GPFOBLEMOFTBN鰣AELECTRICAL、OMPAILYBYCOMBININGDATAANALYSISANDTILEORYRESEARCH，ANDFRONLMARKETINGO毽醵主Z鑫L{O璐A磚P}O∞SSES，搬A盤E蛙懿癬鼴S糖硅∞N鋤L，弦F∞玨玨EL黼A羲8擎ME燃鑫玨矗EN∞URAGEMENT，ANALYZEDHOWTOSTRCN斟HENTHEMARKETING鋤DMANAGEMENTPERSPECTIVETOSOLVE￡HESEP確LEMS．訛ISTHESISCONTENTINDUDESMARKETIILGTLLEORYANDTHECIIRRENTDEVELOPMENT，CURRENTMARKETINGSTATNS蠲DINTCMALANDEXTEMALENVIRONMENTAILALYSISOFT0N薛AELECTRICALBMP黼Y，ANDTONGDAELEC竹IC破BMPANYMARKETINGSYSTEMRESEAFCH．KEYWORDSMAFKETINGMAILAGEMENT；PERSOILILE圭ANDINCENLIVE；MARKETING羚SEAFCHSYSLEMII

簡介：廈門大學(xué)碩士學(xué)位論文中國民用航空客運銷售代理業(yè)行業(yè)發(fā)展及企業(yè)競爭戰(zhàn)略選擇姓名曹明標(biāo)申請學(xué)位級別碩士專業(yè)工商管理指導(dǎo)教師林志揚20050901ABSTRACTWITHTHEDEVELOPMENTOFTHECIVILAVIATIONINDUSTRYTHECHINA’SCIVILAVIATIONPASSENGERTRANSPTATIONAGENCYBUSINESSHASEXPERIENCEDTHETHREEDISTINCTSTAGESSINCEITSFIRSTESTABLISHMENTINTHEDLEOF1980S–REGULATEDPERIODGROWINGTHEMATUREPERIODSNOWITHASACHIEVEDBOTHTHECONSIDERABLEREDUCTIONOFTHESALESCOSTENHANCEMENTOFTHEECONOMICSOCIALBENEFITSBYHAVINGEXPLEDMEDEEPLYWIDELYINTHEPASSENGERTRANSPTATIONSALESMARKETTHEAGENCYBUSINESSHASTAKENUPTO70OFTHETOTALPASSENGERVOLUMEWHICHBESTINDICATESITSIMPTANTROLEINTHECHINACIVILAVIATIONINDUSTRYHOWEVERSOMEAPPARENTTHREATSHAVEARRIVEDWITHTHECHANGINGENVIRONMENTPARTICULARLYFROMTHESTRONGNEWCOMEROFTHEFEIGNTOURISMINDUSTRYTHOSEAIRLINESTHATADOPTDIRECTSALESPOLICYTOTHEIRPASSENGERSTHISWILLBRINGABOUTSEVERERMARKETCOMPETITIONPUSHINGTHOSEAGENTSTOFACEUPTHEPRESSURECHALLENGESTHATTHEYHAVENEVERENCOUNTEREDBEFEINCONSIDERINGTHEABOVEITWOULDBEAMOSTIMPTANTISSUEFTHEAGENCYBUSINESSESINCHINAASAWHOLETOREFLECTHOWTOGAINTHECOMPETITIVEADVANTAGESTOSURVIVESUCHCIRCUMSTANCESFTHESUSTAINABLEDEVELOPMENTTHISISTHEVERYTOPICTOBEANALYZEDLATERINTHISARTICLETHISARTICLEINCLUDES3PARTSPARTONEISTHEGENERALINTRODUCTIONTOTHECIVILAVIATIONPASSENGERTRANSPTATIONSALESAGENCYPARTICULARLYITSDEFINITIONHISTYINDUSTRIALPROPERTYCLASSIFICATIONITSFUNCTIONINTHECIVILAVIATIONINDUSTRYPARTTWOGIVESANALYSISTOTHEENVIRONMENTALFACTSINCLUDINGTHEECONOMICDEVELOPMENTPOLICYREGULATIONETICKETSDISTRIBUTIONONLINETHATAFFECTTHEAGENCYBUSINESSESTHE5FCESMODELISALSOUSEDTOANALYZETHEMARKETCOMPETITIONSTRUCTUREFTHEINDUSTRYPARTTHREEBRIEFSTHEDEVELOPMENTOFTHOSEFEIGNCOUNTERPARTSBASEDONWHICHTHECOMPARATIVEANALYSISISUNDERTAKENSOASTOFINDTHEGAPSKEY

簡介：西南交通大學(xué)碩士學(xué)位論文航空座位控制優(yōu)化研究姓名夏劍鋒申請學(xué)位級別碩士專業(yè)安全技術(shù)及工程指導(dǎo)教師李宗平20051201

簡介：上海交通大學(xué)碩士學(xué)位論文上海航空公司競爭戰(zhàn)略研究姓名王朝暉申請學(xué)位級別碩士專業(yè)工商管理指導(dǎo)教師史占中20060115核心競爭力同時將目標(biāo)集聚戰(zhàn)略作為一種輔助戰(zhàn)略在公司不斷降低成本的同時追求其在細(xì)分市場上的領(lǐng)先地位第五章公司競爭戰(zhàn)略實施作為競爭戰(zhàn)略實施的保障上航需要在公司的組織結(jié)構(gòu)人力資源管理營銷模式服務(wù)流程維修保障和財務(wù)管理等各個方面建立與公司競爭戰(zhàn)略相一致的次級戰(zhàn)略這一章重點分析這些次級戰(zhàn)略的制定并對其實施提出具體的和有價值的建議關(guān)鍵詞上海航空市場結(jié)構(gòu)SWOT分析競爭戰(zhàn)略

簡介：中國民用航空學(xué)院碩士學(xué)位論文上市航空公司企業(yè)價值創(chuàng)造研究姓名李令通申請學(xué)位級別碩士專業(yè)企業(yè)管理學(xué)指導(dǎo)教師孫繼湖20060219ABSTRACTCORPORATEVAJUEISANIMPONAILTINDEXOFANALYZINGANDEVALUATINGCORPORATECOMPETITIONPOWERTHEPURPOSEOFCORPORATEOPERATIONISTOCREATEVALUE；MESYMBOLOFITSSUCCESSISTHECONTINUOUSINCREASEOFCO甲ORATEVALUEINORDERTOWININTHECOMPETITION，THECORPORATEMUSTCHOOSETHEVALUECREATINGDEVELOPINGMODEL_THESPEEDALLDBENEFITOFLISTEDAIRLINEAREF缸BEYONDTHEAVERAGE1EVELOFCIVILAVIATIONINDUS缸Y，ITISASTRONGPROMOTEROFOURCOUNTRY’SCIVILAVIATIONDOINGSOMERESEARCHONTHEUSEFMMEMODSANDTHEORIESOFTHECORPORATEVALUEAJLDVALUECREATIONOFLLSTEDAIRLINEWINDOGOODTOOPTIMIZEAIRLINE’SGOVEMANCESTMCTURE，IMPROVEAIRLINE’SMANAGEMENT，INCREASEAIRLINE’SECONOMICBENEMANDPROMOTETHEFULLSCALEHEALTHYDEVELOPMENTOFOURCOUMRY’SAVIATIONTRANSPONATIONINDUSTRYTHEFIRSTSECTIONISTHEBASISOFTHEWHOLE，INCLUDINGTHEECONOMICBACKGROUNDOFTHETHESISRESEARCHMET|LODANDCONS仃UCTIONOFTHETHESISINTHESECONDSECTIONDISCUSSESACHIEVEMENTSINRELEVANTRESEARCH1、HENINTHETHIRDSECTION，THISPAPERANALYSEST11EVALUEDRIVINGFACTORSOF11STEDAIRLINEBASEDONCOIPORATESTMTCGY，CORPORATEFLNANCINGAILDCORPORATEGOVEMALLCE，ACCORDINGTOMECHARACTERISTICSOFOURAVIATIONTRANSPORTATIONINDUSTRYANDTHERELEVANTRESEARCHACHIEVEMENTSTHEFOURTHSECTIONSNLDIESTHEEN’ECTIVEROUTESOFVALUECREATIONOFLISTEDAIRLINE，INCLUDINGTHEIMPLEMEMOFVALUEMANAGEMEM，丘NANCIALCONNOTATION，CONVERTINGAIRLILLE’SSTRATEGYANDS仃ENGTHENINGCORPOMTEGOVEMANCEOPTIMIZINGTHELISTEDAIRLINE’SVALUECANIMPROVEITSCOMPETENCEANDTHENEXTSECTIONANALYSESEMPIRICALRESEARCHONTHECORPORATEVALUEANDVALUECREATIONOFHAIN柚AIRLINETHELASTSECTIONSUMMARIZESTHETHESISANDPOINTSOUTTLLEFUTURERESEARCHDIRECTIONINTHISFIELDTHEPURPOSEOFRESEARCHON也ISTHEMEISTOHELP1ISTEDAIRLINEINCREASEAIRLME’SVALUEANDCOMPETITIONPOWELKEYWORDSCO叩ORATEVALUE，LISTEDAIRLINE，VAIUECREATION，CO叩ORATESTRATEGYCORPOMTEFINANCING，CORPORATEGOVERNANCEII

簡介：Y951755攜旦大學(xué)碩士學(xué)位論文專業(yè)學(xué)位學(xué)校代碼10246學(xué)號0ISM021航天戰(zhàn)術(shù)飛行器研制質(zhì)量管理信息系統(tǒng)分析設(shè)計院系管理學(xué)院專業(yè)工商管理姓名潘建華指導(dǎo)教師凌鴻教授完成日期2006年4月30日OLSM021潘建華航天戰(zhàn)術(shù)飛行器研制質(zhì)量管理信息系統(tǒng)分析設(shè)計ABSTRACTWITHTHEDEVELOPMENTOFTHEINFORMATIONTECHNOLOGY，MANAGEINFORMATIONSYSTEMHASAGREATPROGRESSINTHEFIELDOFMANUFACTURLNG，F(xiàn)INANCING，HUMANRESOURCEANDSUPPLYCHAINTHEREAREALLKINDOFTHEESPECIALORGENERALMISBUTTHEQUALITYMANAGEMENTBECOMEIMPORTANTGREATERANDGREATER，MISABOUTTHEQUALITYMANAGEMENTISN’TATTACHEDIMPORTANCETODESIGNANDUSETHEARTICLEDISCUSSESTHEQUALITYMANAGEMENTCHARACTERISTICOFTHETACTICSSPACEFLLGHTOBJECTTHROUGHTHEANALYZINGOFMISANDQUALITYMANAGEMENTFORARESEARCHINSTITUTES，PUTFORWARDAKINDOFGENERALDESIGNINGMETHODABOUTQUALITYMISTHEQUAHTYMISCANSUPPORTTOMANAGETHERELATIVEDOCUMENTSBETTERTHROUGHTHEANALYZINGOFORGANIZESTRUCTUREANDBUSINESSPROCESS，DESIGNEDAFALLUREREPORTLNG，ANALYSLSANDCORRECTIVEACTIONSYSTEMITCANHELPTHECORPORATIONTOENHANCEQUALITYCONTROLLINGANDINCREASEPRODUCTQUALITYTHECORPORATIONCANGETCORECOMPETINGADVANTAGEATA11KEYWORDSPACEFLIGHTOBJECT，QUALITYMANAGEMENT，INFORMATIONSYSTEMANALYSEANDDESIGN2

簡介：上海交通大學(xué)碩士學(xué)位論文淺論上海航空樞紐建設(shè)背景下邊檢機關(guān)的行政效率姓名張興旺申請學(xué)位級別碩士專業(yè)公共管理指導(dǎo)教師胡偉夏興華20060610ONTHEADMINISTRATIVEEFFICIENCYOFFRONTIERINSPECTIONSAGAINSTTHEBACKGROUNDOFSHANGHAIAVIATIONHUBCONSTRUCTIONABSTRACTTHECONSTRUCTIONOFSHANGHAIAVIATIONHUBHASSIGNIFICANTSTRATEGICMEANINGFTHATTHEGREATAIMSOFBEINGASUPERAVIATIONCOUNTRYSPANNINGFROMTHECURRENTGREATONEOFMAKINGSHANGHAITHEWLD’SECONOMYFINANCETRADETRANSPTATIONCENTERWILLCOMETRUEEARLYSHANGHAIFRONTIERINSPECTIONADMINISTRATIONASONEOFJOINTINSPECTIONINPUDONGAIRPTMUSTINITIATIVELYCONFRONTASERIESOFPROBLEMSINTHEPROCESSOFSHANGHAIAVIATIONHUBCONSTRUCTIONTHISARTICLEMAINLYDOESSOMERESEARCHONHOWTOCRECTLYREALIZECONSTANTLYENHANCEADMINISTRATIVEEFFICIENCYOFSHANGHAIFRONTIERINSPECTIONADMINISTRATIONDRIVENBYSHANGHAIAVIATIONHUBCONSTRUCTIONFIRSTTHEAUTHCOMBINESWITHTHETHEYOFADMINISTRATIVEEFFICIENCYINPUBLICADMINISTRATIONTOELABATETHEADMINISTRATIVEEFFICIENCYOFFRONTIERINSPECTIONADMINISTRATIONSECONDTHEAUTHANALYZESTHEBACKGROUNDOF

簡介：北京交通大學(xué)碩士學(xué)位論文東方航空公司的客戶關(guān)系方案研究姓名李彤申請學(xué)位級別碩士專業(yè)工商管理指導(dǎo)教師柯新生20060501北京交通大學(xué)碩士學(xué)位論文ABSTRACTCHINA’SENTERINGINTOWTO，ANDTHEDEVELOPMENTOFINFORMATIONTECHN0109YANDNETWORKINGTECHN0109Y，ALLTHESENOTONLYPROVIDECHINAAIRLINESNEWOPPORTUNITIES，BUTALSOBRINGMORECHALLENGESNOWOURAIRLINESFACINGMOREINTENSIVETECHNICALANDMARKETINGCOMPETITJONS，SOCLIENTSISTHEMOSTCHERISHINGRESOURCEASANEW響NAGEMENTIILOLDE，MARKETINGSTRATEGY，CRMCANEFFECTIVELYHELPAIRLINESTOESTAB】ISHANDⅢAINTAINA1ASTINGPROFITABLECRSTOMERRELATIONSHIPBYIDENTIFYINGVALUABLECRSTOIILERANDPROVIDINGINDIVJDUALIZEDSERVICE，CRMCANPROMOTETHECORECOMPETITJVENESSOFAIRINESTHEREFORE，SRCCESSFULLYIII】PLEMENTINGCRM，BASINGONSELFSITUATION，PLAYSACRITICALR01EFORAIRLINEWINNINGCOMPETITIVEADVANTAGETHISARTICLEINCLUDESFIVEPARTSPARTONEISFORE請ORDS，MAINLYFOCRSINGONTHISISSUE’SBACKGROUND，RESEARCHINGMEANING，THEMETHODSINRESEARCHINGIT，ANDITSFOCUSINGPROBLEMPARTTWOISINTRODUCTIOMOFRELATEDTHEORIESANDTECHN0109IES，INCLUDINGTHECONCEPT，CONNOTATION，CONTENTS，ANDFUNCTIONSOFC蹦PARTTHREEINTRODUCESCURRENTSITUATIONOFCHINA’SDEVELOPINGOFCRMFIR‘STLVINTRODUCESTHECHARACTERISTICSOFAIRLINESCRM，THENPOINTSOUTTHENECESSITIESANDIMPORTANCEOFIMPLEMENTINGCRM，ANDTHENSUFFⅡILARIZESCRMDEVELOPINGBOTHINCHINAANDABROADPARTFOURALSOGIVESOUTANOUTLINEDESIGNOFAIRLINESCRM，F(xiàn)IRSISTHEDEMANDANALYSIS，ANALYZINGSOMEPROBLEMSEXISTINGINCURRENTAIRLINESCRM，ANDSU硼ARIZEDSOMEUNDERLYINGCAUSESOFTHESEPROBLEMS，ANDTHENACCORDING4

簡介：北京交通大學(xué)碩士學(xué)位論文北京海南航空發(fā)展中心投資機會研究報告姓名李曉梅申請學(xué)位級別碩士專業(yè)工商管理指導(dǎo)教師劉延平20060301ABST珀CTHAINANAIRIINESDEVELOPMENTCENTERINBEIJINGISIOCATEDNTHESOUTHOFCHANGYANGPARK，ITCOVERS1醴，000SQM，AND協(xié)ISMODEMANDNTEIILGEN1ZEDCONSTRUCTIONISMAINIYDEVELOPEDASAN0捕∞WNHTHEINTEG舊玨ONOFHOTEI。BUSINE豁AND怕SIDENCE1TISPROUDOF陋LARGESCAIE，MPOANTPOSMON，BGSUMOFINVESTMEM，ANDSHORTDEVELOPMENTPERIOD，SOTHESCIE州FICMANAGEMENTINTHEINITLALPROJE髓ADMINISTRATIONANDPIANNINGISAPPLIEDFOFITSPOSMONINGANDRESEARCHFIVECHADTE噶ARECLASSIFIEDINTHISARTICIE嘲萄鞴蠢豢灝㈤麟黼隧黼黼麟LMRODUCTIONNCIUDESTHEENTERPFSEOFTHEPFOJECT螄EIOPMENT醅IOCA“ON，IANDFEATU怕S，SURMUN曲NGSANDOTHERBASICINFON”ATION馥溺潮鞠壤鼢鱖瀚黼ANALYSISONTHEPR叫ECT，SPIANNINGCONDⅢONSFEATU舊SOFNEARBYA怕ASOFCHAOYANGDLS塒CT，CORRESPONDINGESTABIISHMEM。CENTS’REQULREMENTS，ANDSE蟪INGUPTHEIN掛IALPOSNIONIN9ONTHATANAIYSISG嘲篆筏I潮垂L瞧蘸縫黼戮黼ANAIYSISINTHESCLENTIFICWAYONHIGHS協(xié)NDARDAPANMEMS。HOTEIS，BUDINGSANDCOMMERCAIREAES例【ETHROUGHCONCRETEDATAHEIPSTO佃MTHEPOSI廿ONING嘲獺麟瓣I鬻黼黼曬㈤躐黼猢黼麟黼幽戮黼繅翁甬蘸黼I黼釃MAKEOUTTHEBUDGETOFTHETOⅫINVES訂T1ENTJNTHEINI“ALPENOD0FTHEPROJED，ANDCO哺RMTHEMU掘_FIN如CLNGW鼬FSTHROUGHTHEANAIYSISINORDERTOAVODTHERISKCI菇黼I≤薹糞蘸麟釃；霸鬻釃鱺疆醺鞲L囊I黲ANA岫IS∞THETYP∞，DEVEIOPMENTT潮’DSANDRISKPROOFST陷LEGESOFINVESTMEMRISKINASYSTEMA廿CWAY，AND竹NDOUTTHESKOFTHISPROJECTTHROUGHTHEANAIYSISOFQUANLJTATIVEUNCENAI咻KEYWORDSMARKETPOSI螂ONINGINVESTMEM

簡介：對外經(jīng)濟貿(mào)易大學(xué)UNIVERSITYOFINTERNATIONALBUSINESSANDECONOMICS低成本航空公司收益率實證分析碩士學(xué)位論文國際經(jīng)濟貿(mào)易學(xué)院國際貿(mào)易學(xué)專業(yè)作者蔡亞軍指導(dǎo)教師王曉東副教授中國，北京2006年3月Y862809THEQUANTITATIVEANALYSISABOUTPROFITOFLOWCOSTAIRLINESCAIYAJUNAPRIL，2006ABSTRACTINFIRSTSECTORTHEESSAYINTRODUCESTHEBACKGROUNDANDDEFINITIONOFLOWCOSTAIRLINESLCAINSECONDSECTOR，THEOPERATINGFEATURESOFLCAHAVEBEENDEPICTEDNEXT，THEPAPERUSESMULTIPLELINEARREGRESSIONANALYSIS，INORDERTOGETAMODELABOUTAIRLINES’PROFITTHEMODELSHOWSTHATTHEOPERATINGMODELOFLCACANINCREASETHEAIRLINE’SPROFITANDTHELCASPROFITELASTICSOFLOADFACTORAREGREATERTHANTRADITIONALAIRLINES’INTHEENDTHEPAPERANALYSESTHEOPERATINGCHARACTEROFCHINA’SSPRINGAIRLINE，ANDVIEWSSPRINGAIRLINEASFIRSTLCAOFCHINAHOWEVERTHEFUTUREOFCHINA’SLCAINDUSTRYISNOTCLEARJELL93KEYWORDSLCA，PROFIT，LOADFACTORIII

簡介：本文以我國航空公司網(wǎng)絡(luò)營銷的應(yīng)用作為研究的出發(fā)點，全文分為三個部分第一部分主要對網(wǎng)絡(luò)營銷理論，包括網(wǎng)絡(luò)營銷的定義、理論基礎(chǔ)以及具備的特點和優(yōu)勢進(jìn)行回顧和介紹，同時針對本文涉及的部分民航營銷概念進(jìn)行解釋。第二部分展開對各公司網(wǎng)絡(luò)營銷應(yīng)用現(xiàn)狀的研究。目前我國航空公司網(wǎng)絡(luò)營銷的應(yīng)用主要集中在機票銷售、常旅客計劃實施、網(wǎng)絡(luò)促銷和在線客戶服務(wù)四個領(lǐng)域。通過應(yīng)用大量的實例和數(shù)據(jù)，利用對比分析結(jié)合理論分析的方法，總結(jié)網(wǎng)絡(luò)營銷在這四個領(lǐng)域應(yīng)用中所體現(xiàn)的特點。第三部分提出了我國航空公司開展網(wǎng)絡(luò)營銷所面臨的三個關(guān)鍵問題樹立正確的網(wǎng)絡(luò)營銷觀念、建立新型多元化的復(fù)合銷售渠道及業(yè)務(wù)系統(tǒng)的完善。針對這些問題，從航空公司的角度出發(fā)，圍繞“關(guān)注顧客、感測顧客、響應(yīng)顧客”的理念提出了相應(yīng)的解決思路。

簡介：廈門大學(xué)碩士學(xué)位論文現(xiàn)代民用航空維修生產(chǎn)計劃管理研究姓名彭鈺哲申請學(xué)位級別碩士專業(yè)工商管理指導(dǎo)教師許志端20061101ABSTRACTABSTRACTTHEPRODUCTIONPLANNINGMANAGEMENTOFAIRCRAFTMAINTENANCECOMESFROMINDUSTRIALPRACTICESANDEXPERIENCESITADOPTSTHEMETHODSOFMODEMINDUSTRIALMANAGEMENTANDSCIENTIFICMANAGEMENTANDPLAYSANIMPORTANTROLEINAIRTRANSPORTINDUSTRYITISANURGENTTASKFORTHEAIRCRAFTMAINTENANCEINDUSTRYTOESTABLISHANDIMPROVEANAPPROPRIATEAIRCRAFTMAINTENANCEPRODUCTIONPLANNINGANDCONTROLSYSTEMBASEDUPONTHECURRENTDOMESTICAVIATIONCHARACTERISTICS，SOASTOENHANCETHELEVELOFPRODUCTIONPLANNINGMANAGEMENT，MAKETHEBESTUSEOFRESOURCES，ENSUREMAINTENANCEQUALITYIMPROVEPRODUCTIVITYANDREDUCEMAINTENANCECOSTTHEARTICLETAKESASTUDYONTHEGUIDINGTHEORYOFTHEPRODUCTIONPLANNINGMANAGEMENTANDINTRODUCESTHEOFRELIABILITYCENTEREDMAINTENANCETHEORYANDMAINTENANCE，ANALYSESTHEPRIMARYELEMENTSOFTHEPRODUCTIONPLANNINGMANAGEMENTANDGIVESSOMEEXAMPLESOFINDUSTRYPRACTICE，INCLUDINGPREPARINGANDFORECASTING，PLANNINGANDPROCESSCONTR01THEARTICLEALSOANALYSESTHEOPTIMIZATIONOFTHEPRODUCTIONPLANNINGMANAGEMENTFROMTHEASPECTSOFMAINTENANCEPROGRAMANDPRODUCTIONPLANNING，GRADUALLYSETUPASCIENTIFICANDSTANDARDIZEDPROCESSOFPRODUCTIONPLANNINGMANAGEMENTSYSTEMINORDERTOENHANCETHEOVERALLLEVELOFTHEPRODUCTIONPLANNINGMANAGEMENTOFAIRCRAFTMAINTENANCEINTHELASTCHAPTERTHEARTICLEGIVESSOMEPROPOSALSTOTHEIMPROVEMENTOFTHEPRODUCTIONPLANNINGMANAGEMENTSYSTEM，DESIGNBASEDUPONTHEPRACTICALOPERATIONALREQUIREMENTSASWELLASANALYSESTOTHEFUNCTIONSOFTHENEWMODULEKEYWORDSAIRCRAFTMAINTENANCE；PRODUCTIONPLANNINGMANAGEMENT；OPTIMIZATION