簡(jiǎn)介：上海交通大學(xué)碩士學(xué)位論文深圳航空公司貨運(yùn)發(fā)展戰(zhàn)略及實(shí)施姓名馬云峰申請(qǐng)學(xué)位級(jí)別碩士專業(yè)交通運(yùn)輸工程指導(dǎo)教師樂(lè)美龍高旭敏20050501上海交通大學(xué)工程碩士論文深圳航空公司全貨運(yùn)戰(zhàn)略及實(shí)施VITHEDEVELOPMENTSTRATEGYIMPLEMENTATIONOFCARGOTRANSPTATIONOFSHENZHENAIRLINESABSTRACTTHECOMPETITIONBETWEENTHEAIRLINESCARGOTRANSPTATIONNOWISNOTLIMITEDONLYINTHECOMPANIESTHEMSELVESBUTINVOLVEDTHESUPPLYCHAININCLUDINGAIRLINESAIRPTTHECARGOAGENTSETCAIRCARGOSUPPLYCHAINISADYNAMICALLIANCEONLYTHEAIRLINESBECOMETHELEADEROFTHEALLIANCECANITINTEGRATETHEOTHERRESOURCESDECIDETHEVALUEDISTRIBUTIONMODETHEREARESOMETRENDSINTHEAIRCARGOTRANSPTATIONINDUSTRYSUCHASINTRODUCINGINALLCARGOFREIGHTERSEPARATINGMANAGEMENTOFTHEPASSENGERTHECARGOBUSINESSDEVELOPINGTOWARDTHEINTEGRATEDLOGISTICSPROVIDERSHENZHENAIRLINESDEVELOPSVERYFASTTHESEYEARSBUTWITHTHEFIERCERCOMPETITIONINTHEDOMESTICAIRCARGOTHEAVENUEPERCENTAGEOFTHECARGOTRANSPTATIONAMONGALLTHEAVENUEOFTHECOMPANYISTHELOWESTINTHEDOMESTICAIRLINESSOITISNECESSARYTOEXPLETHESTRATEGYTOENHANCETHEUTILIZATIONOFTHECARGOCOMPARTMENTBASEDONTHEANALYSISOFTHEAIRCARGOSITUATIONHOMEABOARDCEABILITYOFTHESHENZHENAIRLINESTHEPAPERPUTSFWARDTHESHENZHENAIRLINESAIRCARGOTRANSPTATIONSTRATEGYTHATISTOINTRODUCEINALL－CARGOFREIGHTERSINAUGURATETHEINTERNATIONALFLIGHTSFINALLYDEVELOPINGINTOANINTEGRATEDLOGISTICSPROVIDERTHEPAPERALSORESEARCHESINTOTHECRITICALFACTSTHATINFLUENCETHESTRATEGYIMPLEMENTATIONWHICHINCLUDEFLIGHTBASEDECISIONAIRCRAFTDECISIONFLIGHTSCHEDULINGFECASTINGOFTHEPERFMANCEETCKEYWDSKEYWDSSHENZHENAIRLINES，AIRCARGO，DEVELOPMENTSTRATEGY

簡(jiǎn)介：分類號(hào)UDC8密紱學(xué)位論文J航空公司服務(wù)營(yíng)銷若干問(wèn)題研究題名和副題名龔壹鴻作者姓名指導(dǎo)教師姓名疊盟到塾撞申請(qǐng)學(xué)位級(jí)別塑專業(yè)名稱三壹鱟壅論文提交日期2QQQ論文答辯H期Q學(xué)位授予單位和日期由室墨墨盤堂答辯委員會(huì)主席評(píng)閱人2005年月F_1注L；注明‘國(guó)際十進(jìn)分類法UDC的類號(hào)碩學(xué)位論文J航空公二】服務(wù)營(yíng)銷若十問(wèn)題五JF究ABSTRACTMROILERHAVEPOINTEDOUT，SERVICEHASREPRESENTEDFUTUREMARKETMANAGEMENTANDMARKETINGTOSTUDYTHEONEOFMAJORFIELDOFRESEARCHMARKETECONOMYHASENTEREDTHETIMESOF’’SERVICEMAKETING”，THEONEOFCOMPETITIVEFOCUSBETWEENENTERPRISESISSERVICEANDSERVICEISTHEEFFECTIVEANDMAJORMEANSTHATPRODUCEDISCREPANCYANDGETRIDOFELEMENTARYCOMPETITIONAIRLINEISTHESERVICEINDUSTRYTHATOFFERSTHEAERIALAFFAIROFTRANSPORTSERVICETHISDISSERTISTAKINGJAIRLINEASINVESTIGATIONBACKGROUND，WHICHONTHEFOUNDATIONOFPLENTYOFMARKETRESEARCHANDPRACTICERESEARCH，HAVEPOINTEDOUTCIVILAIRLINEOFTHEENFORCEMENTOFSERVICEMARKETINGSTRATEGYFORPRESENTTOHITMAKETHESTRATEGICMEANINGOFNEWCOMPETITIVEADVANTAGETHISDISSERTHASFIRSTCARRIEDOUTOBJECTIVEDIAGNOSISFORTHEPRESENTSERVICEMARKETINGMANAGEMENTSITUATIONOFJAIRLINE，F(xiàn)ORMSTHROUGHTHECUSTOMERWHOCOMESTOTHECOMPANYOFINVESTIGATION】TOTHEWAYTHATPASSENGERPROVIDESINVESTIGATIONQUESTIONNAIRE，THEOVERALLAPPRAISEMENTOFCONCERNINGCONDITIONANDCUSTOMERFORJCOMPANY’SSERVICEOFCUSTOMER，COMPANYANDTHECONTENTSSUCHASTRUEEXPECTATION，ANDTHESPECIALREALITYOFCOMBINATIONSERVICEMARKETINGTHEORYANDTHEDOMESTICTRADEOFCIVILAVIATIONISDISCUSSEDSUGGESTEDANDDESIGNEDFORTHESERVICEMARKETINGSTRATEGYTHATJAIRLINESHOULDADOPTTHISDISSERTISDISCUSSEDWITHREALLYCERTIFICATETHEORYOFRESEARCHANDSERVICEMARKETINGOFMARKETINVESTIGATIONFORFOUNDATION，BYUTILIZINGSERVICEMARKETINGMARKETMINUTEANDLOCATION，HAVEANALYZEDJAIRLINESHOULDHOWTOESTABLISHANDDEFENDCUSTOMERRELATION，IMPLEMENTINGRELATIONMARKETINGSTRATEGY，PROMOTEFAITHFULNESSOFCUSTOMERFORCOMPANYKNOWEXCESSIVETHEPROPERTYOFSERVICE，SERVICEMARKETINGCOMBINATIONISMADEUPFROMTHETRADITIONALDEVELOPMENTOF4PTO7P，ISKEYTOHAVEDISCUSSEDASAIRLINEJSHOULDTHEPROBLEMOFHOWTOMANAGETHEPHYSICALEVIDENCE，THESERVICEPROCESSANDTHEPEOPLEINTHESERVICETHEEFFECTIVEENFORCEMENTOFALLSTRATEGIESISTHEPURPOSETHATWILLREACHTHEPROMOTIONSERVICEQUALITYOFCOMPANY，SERVETHEDIFFERENCEINDEGREEOFQUALITYTODECIDEJCOMPANYINENFORCEMENTSERVICEISINTHELEADSTRATEGYINWHETHERHAVECOMPETITIVEADVANTAGEWHETHERSERVICEPERCEPTIONOFCUSTOMERFORSERVICEQUALITYHAVEVERYIMPORTANTMEANINGREMEDIALISSUCCESSFULLYHAVEDECIDEDTHEGREATLY，F(xiàn)ORMAINTAININGCUSTOMERFAITHFULNESSKEYWORDAIRLINE，SERVICEMARKETING，RELATIONSHIPMARKETING，SERVICEQUALITY

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簡(jiǎn)介：大連理工大學(xué)碩士學(xué)位論文東方航空股份有限公司競(jìng)爭(zhēng)戰(zhàn)略研究姓名李艷申請(qǐng)學(xué)位級(jí)別碩士專業(yè)工商管理指導(dǎo)教師張旭20050612ABSTRACTWITHTHEWAVEOFTHEGLOBALECONOMYINTEGRATIONANDCHIUAENTERINGWTOCHINESEAIRLINESINDUSTRYFACESGOREANDMORECOMPETITIONBROUGHTBYMARKETECONOMY。DEPENDINGONTHESE，CHINESEAIRLINESCORPORATIOILSMUSTBUILDTHEIRCORECOMPETENCEANDSEEKAFTERANEWSOLUTIONTOTHEIRPROBLEMSAFTERGOINGOVERTHEPROCESSESOFTHEIRREFORMSANDDEVELOPMENTTHISPAPERGIVESYOUALOOKABOUTTHESITUATIONOFCHINESEAIRLINESINDUSTRYTHATINCLUDESTHEOPPORTUNITIESANDCHALLENGESINFRONTOFCHINESEAIRLINESCORPORATIONSITTAKESCHINAEASTERNAIRLINESCORPORATIONLIMITEDANEXAMPLEANDANALYZESTHEPROBLEMSOFIT。THENTHEPAPERADVANCESSOMEIMPORTANTSTRATEGICSUGGESTIONSFORCHIREEASTERNAIRLINESCORPORATIONLIMITEDAFTERTHINKINGOVERITSADVANTAGESANDSHORTCOMIN98THETHESISISORGANIZEDASFOLLOWS。THEFIRSTCHAPTERDESCRIBESTHEOHJECTION，RESEARCHMETHOD，ANDTHESTRUCTUREOFTHETHESISTHESECONDCHAPTERINTRODUCESTHEEXTERNALENVIRONMENTSOFCHINAEASTERNAIRLINESCORPORATIONLIMITEDANDGIVESUSAWHOLEPICTUREOFCHINESEAIRLINESINDUSTRY，WHICHINCLUDESTHEOPPORTUNITIESANDCHATLENGESFORTHECHINESEAIRLINESCORPORATIONS。ATTHESAMETIME，THEBASICTHINGSOFTHECOMPETITORSOFCHINAEASTERNAIRLINESCORPORATIONLIMITEDAREREPORTEDTHETHIRDCHAPTERBRIEFLYINTRODUCESTHEINTERNALENVIRONMENTSOFCHINAEASTERNAIRLINESCORPORATIONLIMITEDTHATINCLUDESITSCOMPETENCEANDABILITYOFOPERATINGANDUSINGRESOURCETHEFORTHCHAPTERISTHEMOSTIMPORTANTPARTOFTHEPAPER，ITBRINGSFORWARDTHESTRATEGIESOFCHINAEASTERNAIRLINESCORPORATIONLIMITEDAREREPORTED。THEFIFTHCHAPTERANALYZESTHATLOWTOCONTROLTHEPROCESSOFTHEIMPLEMENTATIONOFSTRATEGIESTHELASTCHAPTERGIVESUSCONCLUSIONSOFTHEWHOLEPAPERKEYWORDSCHINAEASTERNAIRLINESCORPORATIONLIMITED；COMPETINGSTRATEGYS鞣OWANALYSISIIT

簡(jiǎn)介：廈門大學(xué)碩士學(xué)位論文廈門國(guó)際航空港物流園區(qū)項(xiàng)目可行性研究姓名賴兆波申請(qǐng)學(xué)位級(jí)別碩士專業(yè)工商管理指導(dǎo)教師郭霖20050901ABSTRACTABSTRACTTHISARTICLEUSESTHEBASICMETHODSANDMEANSOFPROJECTFEASIBILITYSTUDYTOMAKECOMPREHENSIVEANALYSIS，EVALUATEANDDEMONSTRATETHEMARKETFOREGROUND，ECONOMICBENEFITANDINVESTMENTRISKSOFAIRPORTLOGISTICSZONEPROJECT，THUSOFFERSSCIENTIFICEVIDENCEFORINVESTMENTDECISIONANDPROVIDESCORRESPONDINGINEASURESANDSUGGESTIONSTOTHEPROJECTIMPLEMENTATIONSACCORDINGTOTHEAUTHOR’SSTUDYTHEREISGREATMARKETFOREGROUNDANDGOODECONOMICBENEFITTOAIRPORTLOGISTICSZONE，ANDTHEPROJECTHASSTRONGRISKRESISTINGABILITYTHEREFOREITISACONSTRUCTIONPROJECTWITHGOODINVESTMENTVALUESTRUCTUREANDCONTENTFOREWORDBRIEFINTRODUCTIONOFTHEBASICTHEORYANDMETHODOFFEASIBILITYSTUDYBACKGROUND，PURPOSEANDMAINCONTENTOFPROJECTSTUDYCHAPTER1PROJECTSUMMARIZATIONINTHISCHAPTERTHEAUTHORMAINLYINCLUDESTHEBASICINFORMATIONOFAIRPORTLOGISTICZONEANDTHEKEYISSUESOFTHEPROJECTTOBESTUDIEDCHAPTER2MARKETANALYSISINTHISCHAPTERTHEAUTHORANALYSESTHEINDUSTRYDEVELOPMENT，THEMARKETDEMANDOFLOGISTICZONE’SLANDANDTHEMARKETCOMPETITIVENESSOFTHEPROJECT，ANDMAKESMARKETFORECASTANDJUDGMENTTOTHEPROJECT’SMARKETFOREGROUNDCHAPTER3EVALUATIONOFPROJECTECONOMICBENEFITINTHISCHAPTERTHEAUTHORUSESTHEBASICEVALUATIONMETHODSOFECONOMICBENEFITINVESTMENTPROJECTS，INCLUDINGEVALUATIONRATESSUCHASINVESTMENTRECOVERYPERIOD，NETPRESENTVALUE，ANDINTERIORRETURNRATE，TOQUANTIFICATIONALMAKEANALYSISANDSTUDYTHEECONOMICFEASIBILITYOFTHEINVESTMENTPROJECTCHAPTER4PROJECTRISKANALYSISIILTHISCHAPTERTHEAUTHORMAINLYUSES

簡(jiǎn)介：2005年度BLPA掌位論文學(xué)校代碼學(xué)號(hào)V82T160乏10269MPA022009072攀黎銹箍震擎我國(guó)航空油料供應(yīng)體制現(xiàn)狀及改革探析學(xué)院法政學(xué)院系所政治學(xué)與行政學(xué)系專業(yè)公共管理研究方向行政管理導(dǎo)師周敏凱教授申請(qǐng)人張家成2005年9月ABSTRACTTHERAPIDPRICEFLUCTUATIONOFAVIATIONOILWITHFASTDEVELOPINGDOMESTICAVIATIONINDUSTRYHASNOTONLYDRAVMTHEATTENTJONOFTHEAIRLINESAVIATIONOILSUPPLYCORPORATIONSBUTALSOTHECIVILAVATIONBUREAUWHICHISTHERESPONSIBLEGOVERNMENTDEPARTMENTANDEOIMLONCONSUMERSHOWTOVIEWTHEREFORMOFOILSUPPLYSYSTERNHOWTODRIVEANDDEEPENTHEREFORMTHESEARETHEJMINPOINTSDISCUSSEDINTHISDISSERTATIONITISFOUNDINTHEINTRODUCTIONOFAVIATIONOILSUPPLYABROADTHETEVENINTHOSEMATUREDMARKETAVIATIONOIISUPPLYISSTIILEDCONTROLLEDBYTHEGOVERUMELLTMONOPOLYSTILLEXISTSTHEREBUTITISNOTTHEREASONTHATTHEREFORMOFAVIATIONOILSUPPLYSYS；TEMSHOULDNOTBETAKENHOWTOCARRYOHTTHEREFORMTHECURRENTSITUATIONOFOURCOULLTRYHASTOHETAKENINTOCONSJDERATIONLOOKINGBACKUPONTHEHISTORYOFDOMESTICAVIATIONINDUSTRYANDTHEPOLICYOFAVIATIONOILSUPPLY，WECOULDFINDTHATAVIATIONOILSUPPLYSYSTEMHASBEENCHANGINGFROMAPLANDIRECTINGONETOAMARKETLEADINGONETHECURRENTENERGYSHORTAGESITUATIONDETERMINEATHATAVIATIONOILSUPPLYSYSTEMCANNOTTOTALLYRELYOUTHEMARKETOWTOGRASPTHEOPPORTANITIESOFCHINA’SENTERINGINTOWTOANDTHELIBERALIZATIONOFGLOBALAVIATIONINDUSTRYTOPUSHFORWARDTHEREFORILLOFAVIATIONSUPPLYSYSTEMITJSARGUEDTHATITISNECESSARYTOPOSITIONTHEAVIATIONOILSUPPLYCORPORATIONSTOINCREASETHECONNECTIONSBETWEENAVIATIONOIISUPPLYCORPORATIONS，AIRLJNESANDPETROLEUM＆CHEMICALSCORPORATIONS。CAOSCCHINAAVIATIONOILSUPPLYCORPORATIONANDLOCALAVIATIONOILSUPPLYCORPORATION。TOIMPROVEMULTIPARTNERINVESTMENTTOSTRESSMOREONMARKETADRAITRANCEANDSAFETYSUPERVISIONINSTEADOFBEINGINVOLVEDTOOMUCHOILDETAILEDBUSINESSESTOPREVENTFROMRADICALCHANGINGOFAVIATIONOILPRICEAVIATIONOIIRESERVESHOUIDBEDONEWITHTHEWAYOFCOURTTRYANDCORPORATIONUNITINGTHEAVIATIONOILSUPPLYCORPORATIONALSONEEDTOSTRENGTHENTHEIROWNCONSTRUCTON。NOTONLYTOBEMOREACTIVEINTHEINTERNATIONALMARKET，BUTALSOPREVENTRISKSLIKETHELOSSOFCAOSCSINGAPOREFROMOCEURRINGAGAINKEYWORDAVIATIONOLISUPPLFREFORM

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簡(jiǎn)介：上海交通大學(xué)碩士學(xué)位論文新加坡航空公司勞資關(guān)系管理體系之設(shè)計(jì)研究姓名王虹宇申請(qǐng)學(xué)位級(jí)別碩士專業(yè)工商管理指導(dǎo)教師黃丹20050610RESEARCHINGOFSINGAPEAIRLINES’LABRELATIONSMANAGEMENTSYSTEMABSTRACTSINGAPEAIRLINESSIAISRECOGNIZEDASAWLDCLASSCARRIERSINCETHEFOUNDATIONON1963IT’SINNOVATIVETOPROVIDETHEBESTSERVICETOTHEPASSENGERSHREATEDEXCELLENTREVENUETOTHECOMPANYITSADVANCESCIENTIFICMANAGEMENTMODELCONCEPTHASALSOMADEITTHELEADINGCARRIERTOOTHERAIRLINESAFTERTHE911TERRISTATTACKSINTERNATIONALAIRLINESBUSINESSHASBEENDEEPLYAFFECTEDFOLLOWEDBYSARSAMERICAIRAQ’SWARETCSIA’SREVENUEHASEXPERIENCEDTHEFIRSTLOSSINITSHISTYINDERTOCEASETHEDECLINERATEFROMBADTOWSTCOMPANYHASNOCHOICETOINITIATETHECOSTCUTTINGEXERCISEWHICHLEADSTOTHEDISPUTEBETWEENTHELABSIAMANAGEMENTTHISPAPERISBASEDONTHESIA’SLABDISPUTEASTHERESEARCHCASETOANALYSISTHEHUMANRESOURCESROLESFROMTHEANGLEOFLABRELATIONSHIPWEHOPETHATWECANBUILDASTRATEGYTHATISSUITABLEFITSFUTUREDEVELOPMENTOFTHENEWMODELOFLABRELATIONSHIPMANAGEMENTSYSTEMTOENSUREITSLEADINGPOSITIONINTHEMARKETTOPROTECTTHECOMPANY’SLONGTERMDEVELOPMENTTHISPAPERWILLSTARTWITHSIA’SGENERALINTRODUCTIONFOLLOWEDBYTHELABDISPUTESUBJECTWILLBASEONTHEBASICTHEYOFTHELABRELATIONSHIPTOANALYSISTHEACTERISTICTHEROUTCAUSEOFTHELABDISPUTETOIDENTIFYTHEPROBLEMOFTHEUNBALANCELABRELATIONSHIPWHICHBECOMETHEOBSTACLESTOCOMPANY’SDEVELOPMENTTHEPAPERWILLTHENBASEONTHEDEIONOFTHESOLUTIONJOURNEYTOANALYSISTHECOMPANYLABRELATIONSHIPTHEWEAKNESSOFTHESOLVINGMETHODTOIDENTIFYTHENEEDOFBUILDINGANEWMODELOFLABRELATIONSHIPMANAGEMENTSYSTEMFROMTHEREWEWILLDESCRIBEINDETAILSTHEBUILDINGMODELOFTHENEWMODELOFLABRELATIONSHIPMANAGEMENTSYSTEMKEYWDSLABRELATIONSHIPLABDISPUTEMANAGEMENTSYSTEMDESIGNRESEARCH

簡(jiǎn)介：分類號(hào)密級(jí)單位代碼Q學(xué)號(hào)西北大學(xué)碩士學(xué)位論文題目主國(guó)筮屋堡塑遜窒金魚(yú)煎墨整墨基筮二二叢型筮窒金魚(yú)煎劍鮑塞塹金塹指導(dǎo)教師囊墨堡專業(yè)技術(shù)職務(wù)型墊撞學(xué)科專業(yè)國(guó)氐絲盜堂答辯日期學(xué)位授予日期J二OO五年六月THOUGHTANDCOUNTERMEASUREOFCHINADEVELOPSTHELOWCOSTAIRLINEABSTRAETAIRTRANSPORTATIONISASUNRISEINDUSTRYWHICHBEGANTODEVELOPRAPIDLYIN20THCENTURYDUETOTHEAFFECTIONOFFINANCECRISISOFASIA，SARSANDTHEDOMESTICECONOMY；THEAIRINDUSTRYINCHINADEVELOPSSLOWLYWITLLTHEDEEPENINGOFTHEREFORMANDOPENCHINAWIDERTOTHEOUTSIDEWORLD，THECONTINUOUSGROWTHINTHENATIONALECONOMYTHERAPIDIMPROVEMENTOFTHEPEOPLE’SLIVINGSTANDARDS，ACTIVELYCONDUCTINGEXTERNALEXCHANGESANDTHEVIGOROUSGROWTHOFTOURISTINDUSTRYTHEPROPORTIONOFCOMMERCIALTRAVELOFOVERSEASFUNDEDANDCOPARTNERSHIPENTERPRISESANDPRIVATETRAVELWILLINCREASESTEPBYSTEPATTHESAMETIMETHEAIRTRANSPORTATIONWIⅡLTHECHARACTERISTICSOFSHORTCUTBECOMESMOREANDMOREIMPORTANTANDTHEREISNODOUBTTHATTHISKINDOFDEMANDSWILLCONTINUOUSLYINCREASESO，THEDEVELOPMENTSEEMSTOBEENORMOUSFIRST，F(xiàn)OREIGNLOWCOSTAIRLINESAREINTRODUCEDANDRESEARCHED，ADVANCEDUNIVERSALEXPERIENCEISCONCLUDEDTHEN，THEEXTERNALANDINTERNALCIRCUMSTANCEOFTHECOMPANYISANALYZEDSYSTEMATICALLYMACROSITUATIONANALYSIS，COMPETITIONANALYSESANDINTERNALCONDITIONANALYSISATONETIME，THEEXTERNALANDINTERNALCIRCUMSTANCEOFSHENZHENAIRLINESISCOMPAREDWITHTHEONEOFFOREIGNLOWCOSTAIRLINESANDSIGNIFICANCEOFLOWCOSTSTRATEGYOFSHENZHENAIRLINESISDISCUSSEDSWOTANALYSISFINALLYMAINFACTORSANDTHECONFIGURATIONAMONGTHEMAREFOUNDISMANALYSIS，ANDTHEAPPROPRIATEMETHODSTOEXECUTELOWCOSTSTRATEGYARECONCLUDED、ATTHEEND，COMBININGWITHTHEMACROECONOMICENVIRONMENTOFTHEDOMESTICANDOVERSEASAIRTRANSPORTATIONINDUSTRYINTHELIGHTOFTHESPECIALCIRCUMSTANCESOFSHENZHENAIRLINES，ITPRESENTSTHEOVERALLTARGETPROGRAMTOFORMANADVANCEDLOWCOSTAIRLINECOMPANYANDTHESPECIFICMEASURESASWELLASSTRATEGICCOUNTERMEASURESTOASSURETHESUCCESSFULACHIEVEMENTOFTHEPROGRAMFURTHERMORE，ITPROPOSESTHESTRATEGICOUTLINETOSEPARATETHECARGOTRANSPORTATIONFROMTHEPASSENGERTRANSPORTATIONBUSINESSTOFORMSHENZHENCARGOAIRLINESKEYWORDSSHENZHENAIRLINESLOWCOSTSTRATEGICMANAGEMENTSUSTAINABLEDEVELOPMENTKEYWORDSAIRTRANSPORTATIONINDUSTRY；AIRTRANSPORTATIONCOMPANY；COMPETITIONSTRATEGY；LOWCOSTSTRATEGY

簡(jiǎn)介：西南財(cái)經(jīng)大學(xué)碩士學(xué)位論文中國(guó)國(guó)際貨運(yùn)航空公司發(fā)展戰(zhàn)略研究姓名蔣紅峰申請(qǐng)學(xué)位級(jí)別碩士專業(yè)工商管理指導(dǎo)教師李勝20050501幾個(gè)方面控制1、進(jìn)行體制變革。通過(guò)股份制、引進(jìn)戰(zhàn)略投資者等手段，實(shí)現(xiàn)產(chǎn)權(quán)制度的全面轉(zhuǎn)型；2、提供以提高物流環(huán)節(jié)的服務(wù)附加值為目標(biāo)的基礎(chǔ)物流服務(wù)，實(shí)現(xiàn)貨運(yùn)、快遞、航空物流一體化的目標(biāo)；3、利用國(guó)內(nèi)的航線網(wǎng)絡(luò)優(yōu)勢(shì)，構(gòu)筑合理的貨運(yùn)航線和貨站網(wǎng)絡(luò)結(jié)構(gòu)體系；4、發(fā)展信息技術(shù)，建立貨運(yùn)全過(guò)程的信息管理系統(tǒng)，提高服務(wù)質(zhì)量，形成具有特色的服務(wù)系統(tǒng)，為客戶提供優(yōu)質(zhì)及個(gè)性化服務(wù)；5、加強(qiáng)基礎(chǔ)設(shè)施建設(shè)。關(guān)鍵詞中國(guó)國(guó)際貨運(yùn)航空公司發(fā)展戰(zhàn)略航空物流

簡(jiǎn)介：西北工業(yè)大學(xué)碩士學(xué)位論文電子商務(wù)在航空YF公司經(jīng)營(yíng)管理中的應(yīng)用研究姓名吳成禮申請(qǐng)學(xué)位級(jí)別碩士專業(yè)工業(yè)工程指導(dǎo)教師莊宇楊彥臣20050701¨北I。業(yè)人學(xué)碩十學(xué)位論文ABSTRACTTHISARTJCLEISUSINGTHEAVIABACKGROUND．ILMAKESTHEINDEPTHMANAGEMENTMODEWHICHISNOTINTIONYFCOMPANYASTHERESEARCHSTUDYOFTRADITIONALOPERATLON1INEWITHTHEFASTCHANGINGMARKETDEMANDINTHENETWORKECONOMYERA．THEARTIC1EDESIGNEDTHEGROUPCOMPANYECOMMERCESYSTEMBYMEANSOFTHELATESTBUSINESSCRITERIAANETWORKTECHN0109YDEVELODMNDMODERNBASEDONENTSCLINCLUDINGECOMMERCETHEORYENTIFICTHECURRENTMANAGEMENTTHEORYSITUATIONANALYSIECOMMERCEINCHINESEENTERPRISESANDTRADITIONALOPERAMANAGEMENTOFGROUPCOMPANY．ITISTHEFIRSTTIMETOUSECOMPANYASANEXAMPLETODISCUSSANDSTUDYTHEAPPLICATIOECDETTHEITSSOLOMMERCESYSTEMINTHEGROUPCOMPANYAILSOASTOESTABLISHANEWOPERATCOMPANYINTHENETWORKECONOMYERACORECOMPETITIVENESSANDPROVIDEUTLONTHISCOMPLETELYANDIN10NWHITHEOFSIMILARTYPEOFTHEPROBLEMSMANAGEMENTMODEANDSOFTIONTHENOFMOREFORCHWILLENHANCETHEREFERENCEFORTHEARTICLEFIRSTLYANALYZESTHECURRENTSITUATIONOFECOMMERCEDEVELOPMENTINCHINESEENTERPRISESANDTRADITIONALOPERATIONMANAGEMENTOFGROUPCOMPANY．ITINDICATESTHELOWEFFICIENCY，HIGOFTRADITIONALERAANDSTRENGTTHEECOMMERCEMODE．HOPERATIONCOSTANDWEAKMARKETCOMPETITIVENESSOPERATIONMANAGEMENTMODEINTHENETWORKECONOMYHENSANDTHEPURPOSEANDESTABLISHESTHESIGNIFICANCEOFDEVELOPINGNEWOPERATIONMANAGEMENTSECONDLYCARRIESOUTADETAILANALYSISTHEECOMMERCESYSTEMFRAMESTRUCTUREANDCOMPOSITIONINTHEGROUPCOMPANY，DESIGNSTHEECOM【NERCEOFTHEGROUPCOMPANYBASEDONTHEANALYSIS，ANDMAKESATHOROUGHANDDETAILRESEARCHOFAPPLICATIONOFECOMMERCESYSTEMINTHEGROUPCOMPANYFROMTHEVIEWOFPROBLEMSOLUTION．KEYWORDSECOMMERCESYSTEMANALYSES0PERATIONMANAGEMENTII

簡(jiǎn)介：Y，952484後旦大學(xué)碩士學(xué)位論文專業(yè)學(xué)位學(xué)校代碼10246學(xué)號(hào)032025233開(kāi)放背景下的中國(guó)低成本航空發(fā)展之路院系專業(yè)姓名指導(dǎo)教師完成日期管理學(xué)院工商管理張立群余光勝副教授2005年10月27日032025233張證群開(kāi)放背景下的中圖低成奉航寧發(fā)展之路ABSTRACTBASEDONTHEOPENTRENDOFCHINAAWATLONINDUSTRYANDTHEEMERGENCEOFPRIVATELYOWNEDAIRLINESTHISTHESISCAMEDOUTAPRESTUDYONTHEDEVELOPSTRATEGIESOFCHINESELOWCOSTGARNERSLCCITSTARGETISTOEXPLOREAPATHSUITABLEFORTHECOUNTRYANDITSAVIATIONINDUSTRYASWELLASTOPROVIDEIDEASFORTHEHEALTHYDEVELOPMENTOFCHINESELCCSCHINESELCCS，AVIATIONPARTICIPANTSANDTHEPUBLICWHOHAVEJNTERESTINTHISFIELDCANUSETHERESULTSOFTHETHESISAS陀FERENCESTHEAUTHORISANAIRLINEEMPLOYEEANDHASBEENDEDICATEDINMARKETINGRESEARCHANDDEVELOPSFORYEARSINDUSTRYEXPERIENCE，LATESTLCCDEVELOPTRENDSINTHEWORLD，DIFFERENTPOINTOFVIEWSFROMEXPERTSANDPUBLICANDABUNDANTMATERIALSWERECOLLECTEDDURINGPREPARATUONFORTHETHESISTHEAUTHOREVENATTENDEDANACADEMICCONFERENCEWUTHTHESEEFFORTS，5TOPICSRELATEDTOCHINESELCCWEREDISCUSSEDINCLUDINGTHEFUNDAMENTALCONCEPTSANDWORLDTRENDSCIRCUMSTANCEANALYSIS，COSTSTRUCTUREANALYSUS，DEVELOPSTRATEGESANDSOMESPECIFICISSUESINTHEINITIALSTAGEFINALLYSTRATEGIESON5ASPECTSWERERECOMMENDEDTOCHINESELCCS。WHICHCOVEREDOPERATIONMARKEBNG，F(xiàn)INANCE，POHCYANDORGANLZATLONASTOTHEFUTUREOFCHINESELCCS，THEAUTHORBEHEVEDTHATSTRENGTHANDWEAKNESSOPPORTUMTYANDTHREATARECOEXISTEDCHINESELCCSSHALLLEARNFROMTHEIRFOREIGNCOMPETDORSANDHAVETHEIROWNCHANGESATTHESAMETIMEIT’SCRITICALFORTHEMTOJNSMSTONTHELOWCOSTSTRATEGYANDEXECUTEWNTHMALLPARTSOFTHECOMPANYTHUSABESTWAYFORCHINESELCCSWILLBEACCESSIBLEANDLCCSCANPLAYANIMPORTANTROLEINTHEDEVELOPMENTOFTHEWHOLECHMAAVIATIONINDUSTRYALSOMOREANDMORECHINESEPEOPLEMAYGETBENEFITSFROMLCCSKEYWORDS’AIRTRANSPORTATION10WCOST，DEVELOPSTRATEGY2／

簡(jiǎn)介：北京郵電大學(xué)碩士學(xué)位論文中國(guó)郵政與航空公司合作國(guó)內(nèi)航空票務(wù)經(jīng)營(yíng)模式和策略研究姓名閆峻申請(qǐng)學(xué)位級(jí)別碩士專業(yè)產(chǎn)業(yè)經(jīng)濟(jì)學(xué)指導(dǎo)教師楊海榮20050613銷生產(chǎn)環(huán)節(jié)；2、優(yōu)勢(shì)互補(bǔ)，航空以產(chǎn)品和市場(chǎng)，郵政以服務(wù)和營(yíng)銷，相互依賴，共同發(fā)展，形成郵政在票務(wù)銷售方面的強(qiáng)勢(shì)競(jìng)爭(zhēng)力，形成規(guī)?；笊a(chǎn)、發(fā)展和資源的整合；3、郵政可充分利用現(xiàn)有的生產(chǎn)、組織和管理資源，在全國(guó)范圍內(nèi)形成總體一致下的專業(yè)化業(yè)務(wù)、規(guī)?；瘶I(yè)務(wù)；樹(shù)立自己的航空票務(wù)品牌；4、有利于改造信息及銷售、配送資源，追加投入少；5、有利于業(yè)務(wù)的組織與開(kāi)展，有利于業(yè)務(wù)的統(tǒng)一、規(guī)范；6、有利于全程全網(wǎng)的管理和市場(chǎng)開(kāi)拓；7、有利于與郵政和航空公司的發(fā)展要求銜接，合作開(kāi)發(fā)更多的產(chǎn)品，實(shí)現(xiàn)業(yè)務(wù)的持續(xù)發(fā)展。在第二階段，在中國(guó)郵政與航空公司進(jìn)一步深入合作階段，中國(guó)郵政已具備經(jīng)營(yíng)票務(wù)業(yè)務(wù)的豐富經(jīng)驗(yàn)，在整體票務(wù)市場(chǎng)中，中國(guó)郵政依據(jù)自身的網(wǎng)絡(luò)優(yōu)勢(shì)和信譽(yù)優(yōu)勢(shì)已擁有一定份額。此種情況下，建議統(tǒng)一采用“模式6”具體內(nèi)容詳見(jiàn)本論文第四章第一節(jié)的經(jīng)營(yíng)模式。在全國(guó)統(tǒng)一采用帶有航空公司電子機(jī)票信息的郵政明信片式“郵政登機(jī)易”代用機(jī)票，從上到下，規(guī)范運(yùn)營(yíng)。其優(yōu)點(diǎn)在于1、更有利于整合郵政和航空公司雙方資源，提升郵政生產(chǎn)、營(yíng)銷的能力和市場(chǎng)競(jìng)爭(zhēng)力，充分發(fā)揮郵政全網(wǎng)作用，在全國(guó)范圍內(nèi)形成郵政特色的規(guī)模投入、規(guī)模運(yùn)作、統(tǒng)一策劃、統(tǒng)一組織、標(biāo)準(zhǔn)化管理和規(guī)模效益、持續(xù)發(fā)展的高效新業(yè)務(wù)；2、完全融入航空公司的票務(wù)生產(chǎn)鏈，憑借航空業(yè)的市場(chǎng)擴(kuò)張和產(chǎn)品開(kāi)發(fā)優(yōu)勢(shì)，依托社會(huì)不斷增長(zhǎng)的需求，從戰(zhàn)略層面，謀求在這一領(lǐng)域深層次實(shí)現(xiàn)強(qiáng)強(qiáng)聯(lián)合，優(yōu)勢(shì)互補(bǔ)，相依相存，共同發(fā)展，謀求促進(jìn)郵政平衡、長(zhǎng)效、長(zhǎng)久的發(fā)展。關(guān)鍵詞郵政航空公司合作票務(wù)模式策略研究

簡(jiǎn)介：⑧申請(qǐng)同濟(jì)大學(xué)管理學(xué)碩士學(xué)位論文同蔣學(xué)力低成本航空公司的成本控制培養(yǎng)單位經(jīng)濟(jì)與管理學(xué)院一級(jí)學(xué)科工商管理二級(jí)學(xué)科企業(yè)管理研究生唐芳指導(dǎo)教師魏嶷教授副指導(dǎo)教師陳偉祥高級(jí)會(huì)計(jì)師二OO五年七月一壘型ABSTRACTWITHTHEDEVELOPMENTOFMARKETINGECONOMY’ECONOMICGTOBALITYANDTHESTRENGTHENOF130一OPERATIONOFREGIONALECONOMYAIRTRANSPORTATIONDEVELOPSQUICKLYANDITSIMPORTANCEISCLEARLYSEENINOURSOCIETYHOWEVERBECAUSEOFTHECHARACTERISTICOFITSHIGHINVESTMENTANDHIGHRISKS，AIRLINESMUSTCONTROLITSCOST，IMPROVESERVICESOASTOEXTENDPASSENGERSANDFORMLARGESCALEPRODUCTIONTOINCREASEITSPROFITMARGINIFITWANTSTOSURVIVEANDDEVELOPDURINGTHECRUELCOMPETITIONTHAT’STHEBACKGROUNDOFLOWCOSTAIRLINESARISINGTHECONCEPTOFLOSTCOSTWASFIRSTAROSEIN1960S，LOSTCOSTWASTHEHOTSPOTOFAIRTRANSPORTATIONRESEARCHABOARDBMISBEINGSTUDIEDTILLRECENTLYINCHINATHAT’SWHYSMALLRELEVANTWORKSTHESESANDDATACALLBEFOUNDAROUNDINCHINATHISTHESISFIRSTANALYSESTHEDEVELOPMENTOFWORLDAIRLINESANDCHINESEAIDINES，TRYINGTOFINDTHECHARACTERISTICOFCOSTOFAIRLINESSOASTOINTRODUCETOTHECONCEPTOFLOWCOSTANDTHENFROMTHEEXAMPLEOFAMERICANSOUTHWESTTOILLUSTRATEHOWTHELOSTCOSTAIRLINESCONTROLTHECOSTEFFICIENTLYTHIRDLYTHISTHESISANALYSESTHEPROSPECTIVEOFLOWCOSTAIRLINES，EXPLAINSTHATTHELOWCOSTISTHENEWORIENTATIONOFCHINESEAIRLINESEX圩EMELYMAINACHIEVEMENTSOFTHISTHESIS1EXPOUNDINGTHEDEVELOPMENTOFAIRLINESSYSTEMATICALLYINTRODUCINGTHECONCEPTOFLOWCOSTANDEXPLAININGITINDETAIL，2ANALYSINGCOSTOFAIRLINESINITEMSCLEARLYSHOWSTHECONTENTSANDCONSTITUTEOFTHECOSTSOFAIDINES3BASEDONBOTHTHECOSTCONTROLTHEORYANDTENYEARPRACTICALWORKINGEXPERIENCES，AFTERSTUDYINGTHOUGHTSOFLOWCOSTAIRLINESABROADANDDOMESTICALLYTHEAUTHORAPPROACHEDTHELOWCOSTCONTROLIDEAOF“TWOHIGHTWOLOWTWOMINUSANDTWOSINGLE”，4INTRODUCINGMEANSOFCOSTCONTROLOFTHELOWCOSTAIRLINESABROADANDII

簡(jiǎn)介：上海交通大學(xué)碩士學(xué)位論文深圳機(jī)場(chǎng)航空物流信息系統(tǒng)規(guī)劃設(shè)計(jì)方案研究姓名馮建忠申請(qǐng)學(xué)位級(jí)別碩士專業(yè)交通運(yùn)輸（航運(yùn)與物流管理）指導(dǎo)教師張仁頤樊力中20050701RESEARCHONTHEPROGRAMMINGDESIGNINGPROJECTOFLOGISTICSINFMATIONSYSTEMINSHENZHENAIRPTAIRCARGOTERMINALABSTRACTMODERNLOGISTICSISONEOFTHETHREEBIGSUPPTINGINDUSTRIESINSHENZHENTHESTRATAGEMTAKINGFREIGHTASTHECENTERISONEOFTHESIXBIGSTRATAGEMSINSHENZHENAIRPTTHETHROUGHPUTOFCARGOMAILIS423300TONSINSHENZHENAIRPTIN2004WENTUP197COMPAREDWITHTHELASTYEARTHEFREIGHTQUANTITYISFOURTHINOURCOUNTRY37THINTHEWLDAMONGTHEMAINFUNCTIONFACTSOFLOGISTICSSUCHASTRANSPTATIONSTAGEPACKINGLOADINGUNLOADINGTRANSITINGCIRCULATINGPROCESSINGINFMATIONPROCESSINGDISTRIBUTINGETCINFMATIONPROCESSINGTAKESQUITEIMPTANTROLEINTHELOGISTICSPROCESSTHEAIRLOGISTICSINFMATIONSYSTEMOFSHENZHENAIRPTAIRCARGOTERMINALTAKESQUITEIMPTANTROLEINTHEAREASSUCHASENSURINGTHEFLIGHTIMPROVINGSERVICEQUALITYTHEDEGREEOFCLIENTSATISFACTIONETCWITHTHEINCREASINGLYGROWINGOFPTFOLIOTHEBUILDINGOFINFMATIONSYSTEMOBVIOUSLYLAGSBEHINDTHEDEVELOPMENTOFPRODUCTIONTHESHTAGEOFTHEOLDINFMATIONSYSTEM’SPERFMANCEISEMERGINGTHEOLDSYSTEMCAN’TSATISFYWITHTHENEEDINTHENEWCONDITIONSOWENEEDTOCHOOSEUSEANINFMATIONSYSTEMWITHSTEADYPERFMANCEENOUGHFUNCTIONEASILYOPERATINGEFFICIENCYSAFETYTHEPAPERBASESONTHEPROGRAMMINGDESIGNINGOFLOGISTICSINFMATIONSYSTEMINSHENZHENAIRPTAIRCARGOTERMINALFIRSTLYEXPATIATESTHECONNOTATIONOFINFMATIONLOGISTICSINFMATIONBRINGSFWARDTHEGOALCONTENTMEANINGOFTHERESEARCHDESCRIBESTHEDEVELOPMENTOFLOGISTICSAIRLOGISTICSINOURCOUNTRYAIRLOGISTICSINSHENZHENAIRPTANALYZESTHEACTUALITYOFCONSTRUCTIONOFENTERPRISE’SINFMATIONSYSTEMINOURCOUNTRYTHEOLDAIRFREIGHTINFMATIONSYSTEMINSHENZHENAIRPTEXPLAINSTHENEEDOFTHECONSTRUCTIONOFENTERPRISE’SINFMATIONSYSTEMTHENEEDFEASIBILITYOFBUILDINGTHEINFMATIONSYSTEMINSHENZHENAIRPTAIRCARGOTERMINALTHENNARRATESTHERULESSTEPSOFSYSTEMPLANNINGBRINGSFWARDTHEWHOLEPROJECTOFTHEPLANPARTICULARLYINTRODUCESTHECOLLECTIVITYPLANPARTICULARDESIGNFINALLYPROSPECTSTHEFEGROUNDOFSYSTEMPROGRAMDESIGNTHEDIRECTIONINTHEFUTUREKEYWDSAIRLOGISTICSINFMATIONSYSTEMPROGRAMRESEARCH